🐺 Taco Bell’s AI Knows Your Late-Night Cravings Better Than You Do

Happy Thursday! Hope the vibes have been high this week. It feels like 2025 is picking up speed, so much so that the DeepSeek buzz already feels like it happened months ago. Couldn’t be just me, right? Who knows.

Let’s dive into today’s vibes.

📰 What’s Trending?

Google Lifts Ban on AI for Weapons
Google just scrapped its ban on developing AI for weapons and surveillance, sparking a fresh wave of ethical debates. The move signals that Big Tech is fully embracing AI’s military potential—whether we like it or not. Critics argue this could fast-track autonomous warfare, while supporters claim it’s just keeping pace with global competition.

AI 'Godfather' Predicts Next Tech Revolution
AI pioneer Yann LeCun thinks today’s AI is still in its toddler phase, and the real breakthroughs are coming in the next five years. He’s not buying into the doomsday AI takeover theories but does see major leaps ahead—think smarter robots, better automation, and finally, an AI that doesn’t hallucinate its own facts.

AI Cracks Open Ancient Secrets
AI just helped researchers read text from 2,000-year-old scrolls that were fried by Mount Vesuvius. With a mix of machine learning and X-ray scans, scientists have managed to virtually "unroll" the fragile papyrus and reveal lost knowledge from the ancient world. Who knew AI’s next gig would be as an archaeologist?

BigBear.ai Gets Cozy with the Pentagon
The U.S. military is going all-in on AI-powered risk analysis, and BigBear.ai just landed a contract to prototype geopolitical forecasting tools. Translation? AI is now officially in the business of predicting conflicts and tracking global adversaries—because why wait for the news when you can algorithmically forecast world events?

SoftBank Wants a $25B Slice of OpenAI
SoftBank is in talks to drop a casual $25 billion into OpenAI, making it one of the biggest bets on AI yet. If the deal goes through, OpenAI gets a massive war chest to push its models further, and SoftBank gets an even deeper foothold in the AI arms race. Safe to say, AI isn’t just the future—it’s the hottest investment on the market.

📖 Marketer’s Playbook

Yum Brands (Taco Bell, KFC, Pizza Hut) isn’t just selling fast food—it’s using AI to fine-tune marketing, personalize offers, and increase revenue. Here’s how they’re making AI work for them (and how you can do the same):

📩 AI-Driven Personalization
AI analyzes customer data—loyalty programs, order history, and app activity—to predict what people want. Someone who orders late-night tacos? They get a push notification with an exclusive deal at 10 PM. A breakfast burrito fan? They see a promo right before their morning commute. Timing and content are all optimized automatically.

🎨 AI-Generated Ad Testing
Instead of traditional A/B testing, AI scans past campaign performance to predict which ad copy, images, and promos will perform best before they even launch. This means better-performing ads, less guesswork, and higher conversions.

💰 Predictive Discounts (Without Over-Discounting)
AI determines which customers actually need a discount to convert. Frequent buyers? No coupon needed. Someone who hasn’t ordered in months? They get an irresistible deal to bring them back. Smart targeting = higher sales with less discount waste.

🎙️ AI in the Drive-Thru & App
Taco Bell is rolling out AI-powered voice ordering, and KFC’s digital menus adjust based on customer trends, time of day, and even the weather. If it’s cold, soup gets a boost. If a new menu item is trending, it’s promoted front and center.

The Takeaway: AI isn’t just crunching numbers—it’s optimizing marketing in real-time. Whether it’s email, ad targeting, or sales forecasting, brands using AI-driven personalization are winning. Time to put your data to work.

➡️ The Story

Big thanks to everyone who responded to the polls! We really appreciate your feedback—it helps us create even better content for you.

💡 Smart Moves

Boost Your Marketing Efficiency with Smartsheet

In the fast-paced world of marketing, staying agile and organized is crucial. Smartsheet is a cloud-based work management platform designed to streamline your marketing operations. Here's how it can enhance your workflow:

• Centralized Collaboration: Manage complex, multi-channel campaigns by coordinating tasks with internal teams and external partners in one place.

• Automated Workflows: Set up automated reminders and approvals to keep projects moving smoothly, reducing manual follow-ups.

• Real-Time Analytics: Access robust reporting features to measure campaign effectiveness and make data-driven decisions.

• Digital Asset Management: Utilize the Brandfolder feature to store, organize, and quickly access your marketing assets, ensuring brand consistency across all channels.

By integrating Smartsheet into your marketing toolkit, you can enhance collaboration, improve efficiency, and stay ahead in a dynamic environment.

😂 Byte-Sized Laughs

This guy shorted AI stocks and crypto. Don’t be this guy.

📸 The Creator Angle

Image Gen is Live on Luppa.AI!

Want to create high-quality Instagram content in minutes? Luppa.AI makes image generation effortless—whether you need fresh ideas or already have a vision in mind. Here’s how to make it happen:

1️⃣ Go to the Channels Tab → Instagram
This is your starting point for crafting platform-optimized content.

2️⃣ Get AI-Powered Image Ideas (If you’ve uploaded your business info & target audience)
Luppa will suggest unique, data-driven image concepts tailored to your brand and audience—no creative block necessary.

3️⃣ Or Bring Your Own Idea
Already know what you want? Just type it in, and Luppa will generate it for you.

4️⃣ Customize & Enhance with a Click
Use Luppa’s easy-to-navigate editor to tweak colors, layouts, or add enhancements with AI-powered refinements.

5️⃣ Auto-Generate a Caption
Once your masterpiece is ready, Luppa suggests a caption that matches the image’s tone and purpose—so you don’t have to overthink it.

6️⃣ Schedule & Post
With one click, your content is queued up and ready to go, making social media management as smooth as possible.

With Luppa.AI, content creation isn’t just faster—it’s smarter. No more staring at a blank screen—just great visuals, perfect captions, and seamless posting.

💎 Data Gem

What I found even more interesting is this rapid consumer adoption surpasses the early uptake rates of personal computers and the internet when they first came out.

🦾 Support AI Vibes

Bonus points if you hit reply and share your thoughts—love it or hate it!